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| Products/Advertising |
| As new ways for people to watch video continue to evolve, it may seem like the only thing constant in television advertising is change. Ad models built on 30-second spots in linear broadcasts still account for the largest portion of the advertising spend, but their effectiveness and relevance are increasingly challenged by new technologies that enable consumers to shift the time and the place of viewing. |
| Since the early 1990s, SeaChange has helped operators worldwide make the transition from ad insertion via analog tape cartridge machines to a highly automated, vastly expanded business with digital file servers. Along the way, have been the first to deploy every major innovation in linear ad insertion since then: |
+ Transport Stream Insertion (TSI);
+ High-Definition (HD) insertion;
+ MPEG4 H.264 insertion;
+ Automated delivery of zone-based targeted advertising with our partner, Visible World. |
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| You can trust us to provide the right mix of advertising products for what's next. |
| The SeaChange ® AdPulse™ On Demand Advertising System provides a platform to capture new revenue streams from ad insertion into On Demand, games, and other applications. |
| The SeaChange ® Spot System ™ is the most reliable linear ad insertion system available. It handles over 5 million ad insertions per day, across more than 55,000 television channels. With typical run-rates of 99.6% or better, the SeaChange Spot System is the best choice to support your core business of linear ad insertion. |
| The SeaChange ® Spot+™ Software protects your ad insertion revenue stream by providing high availability and automatic failover for Spot System components. |
| The SeaChange ® Tone+™ Digital Tone Solution maximizes ad insertion revenues by providing redundant cue messages for digital insertion to reduce or eliminate failed ad insertions due to missed cue tones. |
| The SeaChange ® AdRouter™ Intelligent Advertising Delivery System enables the Spot System to automatically receive, process, and insert Visible World intelliSpot™ dynamic customized ads. It provides easy ad targeting to specific regions or populations based on zone, channel, and time. |
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| by ACTIVEMEDIA® |
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